Dairy

Parmalat launches new flavoured milk

by
November 15, 2017

National dairy producer Parmalat has released two new flavoured milk ranges and expanded an existing range.

National dairy producer Parmalat has released two new flavoured milk ranges and expanded an existing range.

Under the Pauls label are a new range of Farmhouse Gold flavoured milks and new lactose-free Zymil flavoured milks.

Both variants have 30 per cent less sugar compared to regular flavoured milk.

Zymil’s lactose-free milks feature a special enzyme called lactase, which helps break down the lactose into simple natural sugars, so it’s easy to digest in the body.

Parmalat has also expanded its Oak range of flavoured milks with a variety for thickshake lovers, called Oak Thick.

The Oak Thick drinks have a formulation that allows it to thicken when it is shaken.

Parmalat marketing director Angela Burr said the launch of Zymil flavoured milks was in direct response to consumer demand.

‘‘More Australian adults than ever before are reporting that they’re lactose intolerant and 25 per cent of Australians indicating that they have trouble digesting diary,’’ Ms Burr said.

‘‘With Oak Thick, it was time we introduced a product for those after something to quench both their thirst and hunger.’’

All products are available in Woolworths stores in Victoria, NSW and Queensland.

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